Zo can draft platform-specific posts, build content calendars, and auto-publish on a schedule — so you stay consistent without the grind.
Steps
Step 1: Connect your accounts
Go to Settings > Integrations and link Twitter/X and LinkedIn. Zo uses these connections to post directly on your behalf.
Step 2: Define your content strategy
Tell Zo your target audience, posting frequency, tone, and 3–5 recurring themes:
My audience is early-career developers. I want to post daily on X and twice a week on LinkedIn. Tone: conversational and helpful. Themes: AI tutorials, career advice, open source, and product updates.
Step 3: Generate a content calendar
Ask Zo to build a week or month of post ideas based on your themes:
Create a 2-week content calendar for X and LinkedIn based on my themes
Review the calendar, swap out anything that doesn't fit, and lock in the schedule.
Step 4: Draft platform-specific posts
Have Zo write each post tailored to the platform — concise hooks for X threads, professional framing for LinkedIn, visual-first captions for Instagram. Always review before anything goes live.
Draft this week's posts from the content calendar. Make the X posts punchy with hooks. Make the LinkedIn posts more professional.
Step 5: Schedule with a recurring agent
Set up an Agent to auto-generate and post on your cadence:
Create a daily agent that runs at 9am PT. Pull today's post from my content calendar and post it to X. Send me a Telegram preview 30 minutes before posting.
Step 6: Iterate based on performance
Periodically ask Zo to review engagement and adjust:
Which of my posts performed best this week? Adjust my content strategy to double down on what's working.
Use Cases
- Daily Twitter/X threads on industry topics
- Weekly LinkedIn thought leadership posts
- Repurposing blog content into platform-specific posts
- Automated engagement responses
- Content series with consistent branding
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